I wonder what the hell the folks at Grey, Dubai, were thinking when they presented this one.
Instead of product benefit, they exaggerate a product "need" that itself is manufactured. Room "fresheners" are already useless, annoying and potentially unhealthy products. If your carpet smells like a barnyard or raw sewage, however, no amount of scent will cover that pong. It's time to get a new rug.
Via Ads of The World
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