Is "Peel the Top Off a Hottie" degrading to women?

Yes.

YES!



YES!!!

Actually, it's degrading to men too. And soup. And public transit.

This could be the worst mainstream campaign I've seen all summer. And it's from Mother London.

Tip, images and video via Copyranter.

F'd Ad Fridays: "Life's a doddle!"

Pot Noodle is a UK version of ramen, which predictably markets to lazy men who can't (or can't be bothered to) cook.

Most of their ads are passably silly, but this one uses the old "yob in drag" trick to add visual gags a-plenty:



Why try harder, indeed? You had them at "easy life".

Via Copyranter