Dumbest car ads ever appear in Slovakia

This bizarrely ill-conceived "Ford" campaign was submitted to Ads of The World by JANDL, in Bratislava, Slovakia. The comments immediately questioned whether a venerable old brand like Ford would ever approve such weird and offensive creative.

They didn't. According to JANDL's site, the campaign was signed off by "Bratislava Summit Motors, Ford distributor in Slovakia." I don't imagine the brand mothership will be pleased.

Especially since one of them is blatantly racist:

There is also video:

F'd [Eastern European Agency Self Promo] Ad Fridays

Wow. Just wow.

Copyranter quotes their press release: "Press ad that ran in the most read (and most conservative) business journal in Slovakia. We needed to disrupt and break free of the clutter..."

Does Slovakia need a law against cheesy ads?

I can see where the concept came from here. In Europe, cheeses are as unique as the countries that produce them. I just don't see these quirky ads selling a lot of cheese.

Ads by JANDL, Bratislava, Slovakia
Via IBiA