Microsoft's answer to Siri is... a naked cyberwoman?

I get that there are actually people out there for whom Siri's voice is a fetish. But did Microsoft really need to embody theirs in an imaginary naked woman?

Cortana, Microsoft's new digital assistant, was named after a highly sexualized "assistant" character in Halo video games. While the actual application icon is just a blue circle, the internet has already exploded with the idea of having the sexy subordinate of their gamer fantasies speak to them on their phones (through the iconic voice of Jen Taylor).

Way to make tech more woman-friendly, Microsoft. Bravo.

Bowie sells Sony the best jingle it will ever have

For years, David Bowie has been making good use of his 1977 techno hit, "Sound and Vision" to promote his own retrospective products. But finally, a consumer technology company has realized it's probably the best jingle they could ever have:



The classic song is remixed into a haunting nostalgia by by Sonjay Prabhakar, as retro visuals show us how iconic Sony products have been part of people's lives for generations. (No idea why the '70s roller girl has a late-80s Walkman, but anyway...) It's all to position their new Xperia Z smartphone as "the best of Sony in a smartphone".

And no, I can't blame Bowie for selling out. He was "selling out" before I was even born.

Tip via Adrants

I could never get a Samsung. I'm Creative.

"I could never get a Samsung. I'm Creative."

Samsung takes aim at iPhone fans in this new ad. Will it convert the Apple faithful? Not likely. (Especially with the burn, above.)

But will it appeal to those outside the brand? Absolutely.



Via Illegal Advertising

Yet more bizarre from Brazil

Click to enlarge

It's from Y&R Brazil. So, are they being sucked into the eyeball, or expelled from the iris? The bride looks ready for her wedding night, but won't they want to get the flower girl out of the way?

Via AOTW.

F'd Ad Fridays: Rate everything with Jotly

"Everything about your life is exciting. To everyone."

That's the pitch for Jotly, the only app you'll ever need to rate every goddamn thing on the planet.

Just check out this long and rambling, but somehow charismatic, ad:



Imagine!

Yeah, it's a joke.

Thanks to Edd for the tip.

Is your phone even worth stealing?

This funny bit from BBC's Jazzie Show gives a great reason to hold on to your old model: muggers hate them.

A QR Haiku