Wednesday, June 9, 2010

There's one born every minute...

A great advertising concept, that is.

This one is from Microsoft:

From the YouTube description:

To prove how vulnerable your personal information is, Internet Explorer 8 recreated notorious internet scams--live, off the web-- in the most street-smart city in world: New York. Watch what happened.

New Yorkers scammed by a bricks-and-mortar version of a common Internet fraud? As Mashable notes, the social experiment exposes "just how gullible we can be when the promise of money is dangled in our face."

Whether a new version of Internet Explorer can actually protect humans from their own gullibility remains to be seen. Same goes for whether a clever ad can trick users into trusting IE8.

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