Monday, September 26, 2011

Selling men's shirts with topless women

Ads of The World posted this rather steamy South African ad for J. Crew:

Okay, now without looking back: describe more than one of the shirts you saw. You can't, can you? Yeah, that happens sometimes when you put too much sex in your ads. It tends to crowd out less important things from your brain, like brand. And product. And value proposition.

Here's a "making of", just because it's there. At least ou'll get a better look at the shirts.

1 comment:

  1. :-) what are they selling, again? :-)