Monday, November 7, 2011

Campari's 2012 calendar leaves a bitter taste in my mouth

Ads of The World shared this photoshoot from Campari's 2012 "end of the world" calendar on Facebook. It shows Milla Jovovich in "12 surreal dresses representing some of the possible disasters that will end the world".

Oh, a tsunami dress! How tasteful. I'm sure Japan particularly likes this one.

And floods! Floods are always funny. Especially in Thailand.

This one will go over well in New Orleans.

And a volcano? Superstitious Italians really shouldn't go there.

Yeah, it's all a joke. (They have a 6-armed alien Jovovich in there, for god's sake.) But it seems in poor taste, considering how many of these armageddon situations have come true for so many people. Plus, the copy and shots are kind of tacky.


  1. I totally agree with you, Tom! It is not only poor taste, but also extremely mean to show tragedies like a fashion/cool event.

  2. I agree with you.above give a cute and lovely pics.The Campari's 2012 calendar leaves a bitter taste in my mouth.

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