An industry look at social issues in advertising and media
Sunday, November 27, 2011
In case you ever wondered what species went into Filet-O-Fish
This really unfortunate ad from Leo Burnett, Saudi Arabia, has the answer.
(According to
Wikipedia
, it's actually
Pollock
or
Hoki
.)
But I'll never be able to look at one of those things the same way again.
Via
Ads of The World
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