Wednesday, November 2, 2011

Putting out cooking fires in urinals

I've heard of this "drinking and frying" issue before, but it was in Wales. Guys were going home wasted, putting bacon, sausage or eggs on the stove, then passing out and allowing the grease to ignite.

I guess Kiwi men have the same weakness for late-night eggs'n'bake. So this campaign by the NZ government uses heat-reactive urinal stickers to remind men — while they're peeing out that last pint — to grab some takeout on the way home instead. (How appetizing!)

Via Creative Criminals

I think late-night junk food takeout joints here in Canada should take advantage of this issue in their POP marketing: "poutine saves lives"

In the short term, anyway...

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