An industry look at social issues in advertising and media
Sunday, January 8, 2012
Yoga: not for the weak
Ads of The World's Ivan Raszl shared this online yoga ad that is guaranteed to make men and women alike feel physically inadequate:
Shot for Equinox Fitness, it features Yoga Asana instructor Briohny Smyth showing off what focus, training and discipline can do for the human body. Unbelievable.
Anyone who has take yoga knows this. While relaxation is part of the start and end of practice, it is an exceptional workout. Heart rate increases, muscles are strengthened, one gets sweaty!! And the great thing is that you work at your own pace and abilities. Yoga is more than just om and namaste.
Anyone who has take yoga knows this. While relaxation is part of the start and end of practice, it is an exceptional workout. Heart rate increases, muscles are strengthened, one gets sweaty!! And the great thing is that you work at your own pace and abilities. Yoga is more than just om and namaste.
ReplyDeleteAnd the farting. Don't forget the farting.
ReplyDeleteNice post
ReplyDelete