Monday, March 26, 2012

Hitler employed as shampoo pitchman



A bizarre story from The Drum. This Turkish shampoo brand has decided not only to be unforgivably sexist, but to Godwin up their ad as well:

"Beneath the images of the Nazi leader the firm typed the message 'If you are not wearing a woman’s dress, you should not use her shampoo either.' 
The piece then concludes: 'Here it is, a real men’s shampoo, Biomen.'"


So, Hitler is a "real man"?

Turkey was neutral for most of the Second World War, sheltering Jewish refugees from Europe.

Abraham H. Foxman, the Anti-Defamation League's National Director, issued this statement:


“This video is just the latest example of the use of Holocaust imagery in some countries to sell commercial products, which has contributed to the trivialization of and desensitization to the unparalleled horrors of the Holocaust. There can never be any justifiable purpose for using the images of Hitler, Nazis or any other depiction of the Nazi killing machine to sell products or services.”
Of course we've seen the Nazi leader in ads before. But usually as a symbol of evil, not as a "macho" pitchman.

No comments:

Post a Comment