I do not believe in gods, but I do believe Jesus was real. He lived, he promoted a truly revolutionary philosophy of internal personal redemption in an oppressive regime, and as a result was brutally tortured and executed by them.
It's quite a story, even without the addition of coming back from the grave. A human story of vision, empathy, determination and almost unimaginable suffering that we can learn great lessons from. That's why I respect the man, even if I despise some of the hateful bullshit some of his so-called followers do in his name.
I also understand why people mock the divine Jesus that people hold up as an excuse to judge others (oh, the irony!). I just think the real guy on the cross deserves better than to be made the posthumous pitchman for...
|Clothing. Via Tumblr.|
|Shoes. Via Clarkyboy.|
|Online gambling. (Via Paddy Power.)|
|Condoms. Via Coloribus.|
|'70s jeans. Via Denimology.|
|Hot cross buns (from the pizzeria above). Via Gawker.|
|SUVs... and prejudice (must be fake). Via search|
|Bread. Via Copyranter.|
|GPS systems. (Via The Inspiration Room)|
|Smartphones. (Via Photopol)|
Jesus' "brand" has also been drafted into the service of cause marketing, promoting:
|Road safety (as corporate social responsibility for Pernon). Via the Inspiration Room)|
|Marriage equality. (Vianathanielclaiborne.com.)|
Interestingly, the irreverent nature of Jesus ads has resulted in more progressive Christian churches using playful Christ images to promote discussion about their faith:
|The United Church of Canada. Via the Inspiration Room.|
|St. Matthews-in-the-City (New Zealand). Via Buzzfeed.|
Even Muslims got into the act:
|Via Muslim Village|
What do you think of Jesus being used as borrowed interest for advertising? Funny? Blasphemous? Edgy? Unimaginative?
Whatever your creed, I wish you all a safe and happy Easter full of peace, love and renewal.