Friday, June 20, 2014
Carl's Jr. tries "sexy burger eating" strategy with a male subject
Can you spot the differences between this ad, starring reality TV "daredevil" Bryan Spangler, and the burger chain's more typical ads?
Hint: He's fully dressed. But that's just the tip of the iceberg.
Does Mr. Spangler present himself to the viewer as a sexual object? Not really. He looks skeptically at he burger, eats it, then reclines manfully on his car as if he's getting a BJ.