Any beer that can slow down Motörhead must be good

The Inspiration Room just posted a good bit on the latest iteration of Kronenbourg 1664's "slow the pace" campaign, featuring a slowed down song by Madness. But when I read the post, I was even more impressed by this one from last October, featuring Motörhead:



Nice blues song, eh? But if you remember Motörhead, you know it's supposed to sound like...



The campaign is a brilliant way to demonstrate that Kronenbourg 1664’ is "a premium quality French beer that deserves to be savoured slowly.” Even by Lemmy.

Here's a making of:



Nice stuff!