Ads for "Sugar Daddy" hookup sites are always a little unsettling, but I think this is the fist one I've seen that comes right out and says that keeping company with an older, richer man is a job.
According to Adrants's Steve Hall, the billboard was posted in Los Angeles by ArrangementFinders, which is part of the Ashley Madison internet infidelity empire.
The woman in the billboard is Bree Olson, retired adult entertainer.
Other "Sugar Daddy" campaigns:
Apple iPayforsex?
Sugar Daddy site celebrates Women's Month
Don't let your daughters grow up to date our clients
How do you feel about the upper-middle class women who find this sort of thing empowering?
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That's their choice. Although I recall that Belle de Jour ended badly.
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