Wednesday, October 20, 2010

Tit, tatt, d'oh!

According to Ads of the World, this pension ad for a Norwegian pension fund is the biggest thing on the "viral" circuit this week:



Created by TRY, the ad certainly stands out. But how do you feel about it? Especially if you're one of my many friends who have ink?

Bad tattoos are a staple of schadenfreude on the Internet, with sites like Tattoo Disasters. But some of the tatts on the models in the spot are quite expressive and artistic. I'm not into body art for myself, but I feel like the anti-tattoo mockery is ill placed. Especially since the old man at the end is the only one with a permanent display that was guaranteed not to age well.


As for the boob jobs, well... the less said the better.

I wonder how the talent feels now about the way they were portrayed?

1 comment:

  1. hmmmm... I have a feeling it's not anti-tattoo mockery actually. I think with help from the music 'I am what I am' that they're saying embrace individuality while young but keep in mind and plan for the future. I think buddy at the end is just a humorous touch. What i didn't get was why the link between tattoo's and cosmetic surgery... one being about self expression and the other about self enhancement... it wasn't even balanced between the two. It's all a bit vague really. 6 out of 10 but props to the young free and single dude at the end.

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