It takes a lot to keep me from wanting to eat pizza...

But Colgate and Y&R Paris have found a sure way to turn me off my hot, greasy mistress of cheesy goodness:

How about "non"?

A pie only a dentist could love. Truly gross. The last thing I want to think about when my pizza arrives is somebody else's saliva. That's why I always tip well.

On the bright side, at least this might help fight rising obesity rates in France.

Link and images via Ads of The World.