An industry look at social issues in advertising and media
Friday, August 5, 2011
F'd Ad Fridays: In Israel, ice cream melts YOU!
Spoiler: The make sexy time.
I get the concept. I just don't think it works. But it's highly sexualized, so you'll want to watch it anyway.
Joya Nestle
from
Gravity
on
Vimeo
.
By Geller Nessis/Publicis, Israel
Via
Adrants
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