Wednesday, November 16, 2011
Playboy energy drink ads almost as stupid as the brand extension
I guess with the failure of the Playboy Club show, and the increasing die-off of old men who still like their softcore pornography in print form, Playboy needs to find ways to be relevant. And so they extend the brand to the breaking point by trying to associate sugary caffeine pops with male sexual mastery. "Energy to play?" These read like bad student work, except that the cultural references are more suitable for men in their 50s. I wonder if they contain viagra?