Saturday, December 29, 2012

My Top Five Posts of 2012

It's been a weird year for me, but I keep coming back to this blog as a way to think out loud about my complicated relationship with the advertising industry (on which I depend to pay my half of the mortgage). Luckily for me, quite a few people have decided that these thoughts are worth reading. Thank you for that. Here were your five favourites.

#5: FHM presents "The 100 sexiest women in nonexistence"
June 18

This was a silly self-parody of FHM's "100 Sexiest Women in the World" list, but open to user nominations and votes featuring imaginary women of fiction, legend, pop culture and advertising. The contest site is no longer live, so I have no idea who won.

#4: Jesus has a quickie with Lady Liberty in Ukrainian shock ad
November 20

This was a joke ad, by someone named Alexander Bozhko for "Altai Fake Festival" — something akin to the Chip Shop Awards. But that didn't stop it from being taken as real, once it showed up on Ads of The World.

Thanks to my Ukrainian friend Eugene Smirnov helped me get to the bottom (heh heh) of this one. Also to Mark Duffy ("Copyranter") who posted my debunking on Buzzfeed, leading to big analytics.

#3 Classic Venus nudes altered for today's beauty standards
February 7

This was a look at how Italian social issues artist Anna Utopia Giordano put classic Venus nudes under the harsh knife of photoshop to make a point about changing beauty standards in media. The post got a lot of viral lift after being linked on Sociological Images.

#2 Topless Female Trampolining World Championships
September 6

What can I say? Certain keywords always lead to high readership.

In this case, the post was a teaser for a campaign by Britain’s CoppaFeel! and Male Cancer Awareness Campaign (MCAC) about male breast cancer. I followed it up on Osocio.

#1 Train etiquette campaign parodies are "super simple stuff"
June 26

My most-clicked post of 2012 was a bit of a surprise to me, as it had no naked ladies in it whatsoever. It's about how a public transit etiquette campaign by Queensland Rail became a popular parody meme. I guess I need more like that.

Well, that's all for me in 2012. This year, I have give this blog a little more focus on the issues that are of most professional interest to me, particularly ethics. (Which is why the name is changing.)

But what would you like to see more of? I'd love to hear from you in the comments below.

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