Wednesday, February 19, 2014

Weird juice bar campaign juxtaposes breastfeeding and sex

Weird, eh? It's a Lithuanian campaign for a juice bar by an agency called "New!" (You can see the original language version here.)

What's funny about these two is that one would presume that the woman was already being "pleased" by the remarkably similar oxytocin rushes of breastfeeding and orgasm. And they're saying that juice is better than that? Wow, that must be some drink!

The third execution is actually more puzzling, as it implies that a man gets no pleasure from comforting his upset partner:

Yeah, it's supposed to be lighthearted humour. I just don't think it's very clever.

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