Monday, April 22, 2013

Awkward contextual ad on VIA terror plot news

Today, the RCMP announced the arrest of two men in connection with an "al-Qaeda-supported" plan to attack a VIA Rail passenger train in Canada. And this ad appeared above it.

This kind of thing actually happens all the time, from awkward grizzlies to PETA hamburgers. It's pretty much unavoidable in a major internet campaign.

A friend shared this unfortunate screenshot of a VIA ad above the CBC story. I can't seem to reproduce the combination through multiple refreshes, so I'll assume that VIA's media people caught it early. But not before someone else caught it for posterity.

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