Sexist Schick for Men campaign ends up crowdsourcing feminism

In May, Smart Company reported on a crowdsourced campaign gone awry, for Schick Australia.

It started with a two-part YouTube video, originally produced by Schick Singapore in March



The first ad clicks through to a second video in which the topless model is strategically blocked from every angle, Austin Powers style:



Cheesy and sexist enough, but the Schick for Men Australia Facebook Page also ran a contest for dudes to upload their faces on a model's chest::

The Schick models are then lined up like a menu:

And then you end up in the gallery, emblazoned on the shirt of a now-mostly-headless model:

A feminist group known as Collective Shout hijacked the campaign by creating and posting images in which the t-shirts featured slogans and flames against the campaign:

They're still on the Schick page, and have been preserved as well at Collective Shout.

They're better in context, though, especially with the guy on the top left.

Sure, it's a small protest. But it's another example of how organized, online activism can make a mess of the best laid marketing plans.

"SanDDwich'd between two things you love"

No, it is not a promotion for Hooters. It is an oddly-conceived Dunkin' Donuts promo on Facebook and Twitter to promote their new line of sandwiches:

This is, presumably, carefully monitored to prevent any shenanigans. But then again, who could ever  find trolling potential in the idea of posting pics of yourself "sanDDwich'd between two things you love"? 

So far, so good, though. Besides the fake shots, above, the actual gallery only has one entry.

Sibling rivalry: Identical twin ADs square off on beer label design contest

Duelling Wantucks at the National Art Gallery

Okay, so this is fun.

My good friends Tim Wantuck and Daryn Wantuck are identical twins. And they don't just have looks in common — they're both accomplished designers, illustrators and art directors at Ottawa agency The Bytown Group. And if you know them, you're already aware that they never saw a logo or packaging design contest they could walk away from.

So, predictably, when Kichesippi Beer Co. decided to crowdsource a label for its newest brew, Heller High Water, both Daryn and Tim got in on the action. And what do you know? They both made the Top 4:

Daryn's is on the right.

Tim's is on the right.

Sibling rivalry? Oh, yeah! If you'd like to weigh in on either twin's design, or even vote for one of the other, non monozygotic-clone-designed, ones, go to the Kichesippi Beer page and "Like" your favourite(s) to vote them up.