Monday, September 10, 2012

Can man live on bacon alone? Oscar Mayer is giving it a shot

Have bacon, will travel.

That's the idea behind Oscar Mayer's clever new online campaign. They're sending a man across the United States with no money. All he has is a van full of Oscar Mayer bacon to barter for non-bacon food, lodging, and other expenses.

The campaign offers people along the route to make barter offers with "Josh Sankey" via e-mail, Twitter or Facebook.

I'm not a big fan of factory farmed and mass-processed bacon. But as far as marketing is concerned, this is pretty damn tasty.

Tip via NY Times

1 comment:

  1. i would get some bacon, cut it into 1 inch long strips, dump all that in a 2 quart pot, add a couple of sliced onions, sautee the whole until the onions have gone golden soft, put all that into a container, refrigrate, and use as need on whatever...