Friday, April 12, 2013

#agencylife is way more fun than agency life

Yesterday, my friends at Adland started a fun hashtag thing on Twitter. Called #agencylife, it was inspired by one Adlander's complaint about a typical agency problem. Soon, everyone was doing it.

It became a thing. So much so that AdAge reported on it, asking "are folks just having a laugh or sharing some harsh truths about the industry?"

the answer is, "both". The hashtag brought together creatives and suits, large and small agencies, from countries all over the world. There are no secrets being shared here, just the kind of in-jokes that any industry breeds due to the day-to-day demands of trying to please everybody and manage a stable full of clashing egos.

I was really happy to see one of my contributions make the AdAge post:

Even better was the response I got from Noise Digital:

To which I responded:

And then this happened:

There's nothing like a Twitter support group to make another week in advertising worthwhile.

No comments:

Post a Comment