Why this GoPro ad showing a firefighter saving a kitten will soon take over the internet

You really need an explanation? It's a firefighter. Bringing a kitten back to life. On video:



In case you were distracted by the kitten, the ad is for GoPro, the wearable HD camera that can go anywhere. Also: Look! Kitty!

Here's a longer version.



Thanks to John Y. for the tip.

2013 Toyota Corolla drives cat to suicide

And it's not really recommended for cat lovers:



The ad is by Saatchi & Saatchi, New Zealand, for Toyota. Man, they do some wild work down there.

The product benefits are straightforward, while the concept is rather unexpected. It could work. But are you bothered by the cartoon violence? Is it responsible advertising?

I'll leave that up to you. But you have to admit, funny cats are a surefire hit on the internet.

Via I Believe in  Advertising

F'd Ad Fridays: Not an ad for boots (or cats) but it should be

Kerry sent me this cool short video:



Admit it, you danced a little while watching that, didn't you? Maybe just twitched your shoulders while sitting at your desk?

John St. to dominate the ad medium of cat videos in 2012

Love it. I guess someone there saw this chart:

Or this:

Or:

Tip via AdFreak

Angela from The Office gets catty

Angela Kinsey, who plays insane Angela Martin on the office, is the latest celebrity poster child for Alley Cat Allies. It's an American not-for-profit that advocates catch, fix and release — as opposed to euthanasia — as a response to the problem of stray and feral cats.

Angela joins previous celebs such as Portia de Rossi, Rue McClanahan and Paula Poundstone in supporting the program.

According to their campaign press release:

A national survey by the respected research organization Harris Interactive found that over 40 percent of Americans have fed a stray cat in their lives, and one out of five has done so in the past year.

Feral cats are the same species as domestic cats, but they are not socialized to people and prefer to live in family groups called colonies. Because they are not adoptable, they are almost always killed in animal shelters.

At the risk of being catty myself, I just wish they had released a larger jpeg of the ad, so I could read the damned copy.

Source: Ecorazzi